Leverage LightAd’s powerful ad technology and advanced tools
to unlock the full potential of your ad inventory.
Get detailed insights with comprehensive reporting tools. Monitor performance metrics like fill rates, CPMs, and revenue to optimize your strategy and maximize earnings.
Easily manage and control your ad inventory. Segment your ad spaces by device type, content category, or audience demographics, and decide what to make available for auction and at what price.
Optimize ad placements and pricing with advanced algorithms. Use A/B testing, dynamic pricing strategies, and price floor management to maximize your returns on inventory.
Create Private Marketplaces to offer premium inventory to selected advertisers. Achieve higher CPMs by providing exclusive access to high-quality ad spaces.
Increase competition for your inventory with LightAd’s header bidding solution. Offer your ad spaces to multiple exchanges simultaneously, driving up CPMs before making calls to ad servers.
Enhance the value of your inventory by applying audience data for more precise targeting. Use demographic, behavioral, or contextual data to make your ad spaces more attractive to advertisers.
Protect your inventory with advanced fraud detection tools. Prevent ad fraud to ensure your spaces are sold to legitimate buyers, enhancing trust and protecting revenue.
Ensure only high-quality, relevant ads appear on your site. Use ad verification, content filtering, and unwanted ad blocking tools to maintain brand safety and a positive user experience.
Sell ad inventory across various channels, including display, video, mobile, and Connected TV (CTV). Monetize your content across multiple formats and devices seamlessly.
